Friday, October 23, 2009

How to make a gemstone tree - Video

Since I'm lazy and haven't figured out how to use my video camera to make everyone a video of making a gem tree, I went in search of one. Guess what there was one on YouTube. The technique is a little different than mine, but for a beginner this is a good start. If you already are making trees, this might give you a few more ideas on where to go next or what to change to make it easier.

I am building a new craft site and have posted the video there. The video was make by Camille Sharon. Check it out HERE.

I would love to have you join my new site, it's free and there are no rules like some other sites require for their members. If you have an Etsy, Ebay, Yahoo, Google, etc store then you can build a marketplace to showcase you shop. Just another way to market your handmade items. There is also a blog option and a variety of other apps.

I would love to hear from you.


Monday, October 12, 2009

Can you really get something for FREE?

I have four tutorials that I put together from the instructions from my book. The purpose was to offer instructions to customers that didn't want to purchase the book due to the price of the book at $17.99 plus $5.00 shipping as the tutorials run from $3 - $4 each. I have  had some success with the tutorials, but have found the customers find it confusing and usually purchase both a tutorial and the book. So, with that in mind, everyone that purchases a book will get the .pdf tutorial of their choice for FREE. This way they can get started creating their masterpiece gem sculptures before the book arrives via slow snail mail. The tutorials will still be offered separately for those that just want one instruction.

I'm still selling books off my various web sites and find it amazing that someone would purchase something that they have no idea what it is...or maybe they do and have always wanted to make one. Either way, I'm grateful to all my customers and I hope that one day soon I'll start getting pictures from them of their finished trees. I would like to set up a photo gallery of my student trees. So, if you have made a tree using my instructions via the book or tutorial, please send me a picture or two. I would love to see them and I'm sure my readers would too.


Wednesday, October 7, 2009

Book Marketing

I have this hard time selling myself or my book. I know the book is good, but how do I sell it without coming across as bragging? Today was my day to try to get more vendors selling my book. I had taken a book to Shipwreck Beads (very large bead shop) in Lacey, WA and left it for their book buyer to review a couple of weeks ago. I decided today was the day to follow up and call him to make sure he had received it. He had and ordered 6 books, now I know that doesn't seem like a lot, but it is a step in the door and that was what I was hoping for. I also took a book to The Bead Factory here in Tacoma for the owner to review and to make an appointment with her. I still have yet to hear back but I'm sure I will.

It has taken me awhile to feel comfortable enough to get out and do some of this marketing in person, but I figure if I don't do it no one else will. I still have yet to make it up to Jerry's Rock Shop in Renton. I sent an e-mail, but if they are like me, ignore those messages, so an in person visit is in order.

The other marketing that I still need to do is to get postcards sent to all the local gem and mineral clubs. I try to do as many gem and mineral shows as possible during show season, but not all shows have the room for a demonstrator. I'm still waiting to see if I get into the Bellevue show at the end of this month.

If anyone has any other marketing ideas for my book, please let me know. I think I'm ready to give them a try.